Marketing tips | Decryption Marketing

DeJuan Wright

Oct 74 min read

Mood Marketing: How to Build a Closer Connection With Your Brand's Audience

3 ways to build a closer connection with your brand's audience by affecting their mood.

DeJuan Wright

Aug 55 min read

These Marketing Tactics Helped Take Luxury Fashion Brand Amiri to The Top

These 3 marketing tactics helped luxury fashion brand Amiri become worth well over half-a billion-dollars.

3 Things Your Startup's First Marketing Campaign Must Address

DeJuan Wright

Jul 293 min read

3 Things Your Startup's First Marketing Campaign Must Address

Before launching your startup's first marketing campaign, be sure that it addresses these 3 things.

3 Clever Marketing Tactics Classic Brands Are Applying to Attract Gen Z Consumers

DeJuan Wright

May 204 min read

3 Clever Marketing Tactics Classic Brands Are Applying to Attract Gen Z Consumers

3 clever marketing tactics that brands like Coca-Cola, General Mills, and McDonald's are applying to appeal to Gen Z consumers.

84% of Consumers Purchased Products Because Its Marketing Included These 2 Words

DeJuan Wright

Dec 18, 20233 min read

84% of Consumers Purchased Products Because Its Marketing Included These 2 Words

2 words that could influence 84% of consumers to purchase your products.

5 Ways to Entice Consumers by Evoking Emotion in Your Marketing Messaging

DeJuan Wright

Dec 11, 20236 min read

5 Ways to Entice Consumers by Evoking Emotion in Your Marketing Messaging

Behavioral scientists agree, emotional marketing is very effective. These are 5 ways to apply it in your startup's marketing strategy.

How to Determine Your Startup's True Unique Selling Proposition

DeJuan Wright

Nov 27, 20235 min read

How to Determine Your Startup's True Unique Selling Proposition

Choosing the wrong USP could be what leads to your startup going out of business. Here's how to select the right one.

3 Personalization Marketing Tactics That'll Make Your Startup More Attractive to Consumers

DeJuan Wright

Nov 20, 20233 min read

3 Personalization Marketing Tactics That'll Make Your Startup More Attractive to Consumers

3 personalization marketing tactics that will make your startup more attractive to its target audience.

The Marketing Strategy That Led to The Meteoric Rise of Hoka

DeJuan Wright

Oct 23, 20235 min read

The Marketing Strategy That Led to The Meteoric Rise of Hoka

This marketing strategy helped Hoka go from doing $3 million in annual sales to doing $1.4 billion in annual sales.

DeJuan Wright

Sep 4, 20235 min read

This Marketing Strategy Made Beats By Dre a Billion-Dollar Brand

These 3 marketing tactics helped Beats By Dre become the multi-billion-dollar brand it is today.

3 Huge Advantages Human-Generated Content Have Over AI-Generated Content

DeJuan Wright

Aug 28, 20235 min read

3 Huge Advantages Human-Generated Content Have Over AI-Generated Content

3 major advantages human-generated content marketing creators have over AI chatbots like ChatGPT.

Your Startup's First And Most Important Marketing Objective is This

DeJuan Wright

Jul 24, 20233 min read

Your Startup's First And Most Important Marketing Objective is This

Your startup is in trouble if this isn't its first marketing objective.

5 Customer Engagement Activities Your Startup Should be Conducting

DeJuan Wright

Apr 24, 20234 min read

5 Customer Engagement Activities Your Startup Should be Conducting

If your startup isn't doing these 5 things for customers—you could lose them if your competitors are.

DeJuan Wright

Feb 23, 20233 min read

How Curtis ‘50 Cent’ Jackson Expanded His Brand Through Guerrilla Marketing

3 guerrilla marketing strategies used by 50 Cent you could also add to your marketing arsenal.

5 Marketing Principles From Savage X Fenty Your Startup Should Apply

DeJuan Wright

Jan 16, 20235 min read

5 Marketing Principles From Savage X Fenty Your Startup Should Apply

These 5 marketing principles helped Savage X Fenty become a billion-dollar brand.

5 Major Marketing Miscalculations Made By Too Many Startups

DeJuan Wright

Dec 12, 20226 min read

5 Major Marketing Miscalculations Made By Too Many Startups

Any one of these miscalculations could sink your startup.

4 Marketing Tactics Your Startup Could Learn From Air Jordan Releases

DeJuan Wright

Nov 28, 20226 min read

4 Marketing Tactics Your Startup Could Learn From Air Jordan Releases

4 marketing tactics used by Jordan Brand that could help your startup succeed.

This Marketing Strategy Made Crocs' Sales Soar

DeJuan Wright

Jul 11, 20224 min read

This Marketing Strategy Made Crocs' Sales Soar

Crocs became one of the hottest brands in the world after doing this.

How to Attract Your Startup's Minimum Viable Audience

DeJuan Wright

Feb 16, 20224 min read

How to Attract Your Startup's Minimum Viable Audience

Here's how you can attract the customers that will keep your startup afloat.

DeJuan Wright

Oct 20, 20214 min read

4 Free Ways to Use Product Placement to Increase Brand Awareness

4 free ways to use product placement to increase awareness for your brand.